Marketing consulting and digital launches for founders who would rather plot the trajectory than hope for liftoff.
Two jobs, done properly: the plan that decides where you go, and the launch that gets you there.
The full go-to-market before you spend a dollar: positioning, channels, sequence, and the window to move.
Campaigns built on unit economics, not vanity reach. Meta, Google, and the channels that fit your math.
The words that make the right buyer stop scrolling, written from research, not a brainstorm.
A clear read on what is working, what is leaking budget, and the three moves worth making next.
You talk to the person doing the work. Nothing gets lost in a relay.
Every recommendation ties back to a number you can defend to a board.
Fixed scope, plotted timeline, one-page plan. No surprise retainers.
Regulated and saturated categories, not just the easy ones.
We read the numbers, the market, and the last six months of what worked and what did not.
You get the full plan on one page: positioning, channels, budget, and the order of operations.
We run it with you. Creative, campaigns, and the daily calls during the window that matters.
We keep the channels that pay and cut the ones that do not, every week, with the data in the open.
“We had spent eight months guessing at our launch. Exoplanet handed us the plan in two weeks and we hit our first revenue target before quarter end.
“They told us to cut two channels we were proud of. Painful, correct, and our cost per lead dropped by a third.
“The one-page plan is the thing. Everyone on my team finally knew what we were doing and why.
We decide where your budget goes and why, then we run the launch or the campaigns to prove it. Strategy and execution, not slides for their own sake.
One free call. We will tell you whether your launch is ready and what we would do first.
Tell us about your launch